Best Donor Acquisition List Ever
By Don McKenzie, 10/20/2016
For years, nonprofits have been complaining, “My donors are aging, but it’s impossible to find great, new direct mail lists to drive growth.” Finally,...
The Resistance to Digital Printing
By Don McKenzie, 9/26/2016
The speed of technology adoption is incredible, correct? Well, not always. Approximately 20 years ago, digital print technology was introduced with much fanfare....
5 Essential Considerations for Nonprofit Modeling
By Don McKenzie, 9/19/2016
It’s a fact: modeling has never been more important for fundraising success. Unfortunately, many organizations are still using traditional statisticians to do regression models....
Innovairre India, from a client’s perspective
By Don McKenzie, 9/6/2016
Some of the dedicated Innovairre India team We live in a world of diversity, with different people, in different countries, holding different beliefs…. We...
I Saw Humanity At Its Best
By Don McKenzie, 8/1/2016
It was a life or death moment. I was sitting on a plane, annoyed because I’d left my hotel at 4 AM for a flight which...