Connecting the Premium to the Mission
By Innovairre Communications, 11/18/2020
Whether you love them or hate them, premiums are everywhere. In fact, about 60% of nonprofits’ solicitations include the use of premiums. Why are...
How to Recruit New Sustainers
By Innovairre Communications, 10/23/2020
Sustainers – those heroes who commit to automatically giving to your non-profit each month – are money in the bank, quite literally, month-after-month and...
Getting the Second Gift from New Donors
By Innovairre Communications, 8/25/2020
Getting the second gift from new donors might be the most important gift for your nonprofit to secure. It is also difficult to do. ...
How to Write the Perfect Fundraising Letter
By Innovairre Communications, 8/5/2020
Does the perfect fundraising letter exist? Writing effective fundraising copy is a lot harder than most people realize and writing the “perfect” fundraising letter...