Join us on Thursday, May 28, at 2pm EDT for a free, informative webinar on donor retention strategies powered by the Innovairre Donor2 platform.
With nonprofits keeping fewer than 30 percent of new donors, retention rates are reaching crisis levels. In Thursday’s webinar we will discuss how nine strategic steps in eight weeks make all the difference.
Creating lasting relationships with new supporters takes multiple tactics in multiple channels. Many nonprofit database platforms, campaign planning mindsets, and annual budgeting metrics are unintentionally stacked against progress.
Fast, authentic, multichannel communications have a huge impact on donor lifetime value.
Innovairre developed Donor2 to inform and automate. This new approach takes the complexity out of planning, budgeting, and executing winning strategies.
In Thursday’s webinar, we will discuss:
- Facts of today’s donor retention crisis
- Communicating with multichannel, diversified donor audiences
- Retention best practice: nine steps in eight weeks
- The LTV success formula: awareness + trust = money
- How financial modeling eliminates budget hurdles
Fundraisers attending Thursday’s webinar will gain a new perspective on the role that donor retention plays in the health of an annual fundraising program. Most importantly, we will discuss how to budget and execute for success. Register here, or read more first and then register.
Adam Freedgood is a retention and sustainable marketing expert and a guest contributor to Innovairre Communications, which supports more than 500 nonprofit organizations around the world. For more information about successful donor retention, register for Thursday’s webinar, or contact us at Answers@Innovairre.com. Follow us on LinkedIn and Twitter.